NOW Arena Tickets

Complete Guide to Buying Tickets at NOW Arena

NOW Arena serves as a multi-purpose entertainment and sports facility. Originally opened in 2006 as the Sears Centre, it underwent rebranding in 2020. The arena accommodates up to 10,543 patrons for concerts and approximately 8,362 for basketball events, featuring a versatile seating configuration that supports various setups, including end-stage, center-stage, and half-house arrangements. It hosts a diverse array of events, such as live music performances, sporting competitions including Windy City Bulls games, family-oriented shows like Paw Patrol Live, comedy acts, and community gatherings such as graduations.

Read the information below to find out more about our ticket policies and the benefits that you can enjoy thanks to our preferred ticket exchange. Click here to check out upcoming NOW Arena events. You can also click here to purchase NOW Arena tickets.

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NOW Arena Venue Information

NOW Arena serves as a multifaceted entertainment and event venue. Originally opened in 2006 as the Sears Centre Arena, it underwent a name change in 2020 to reflect its current branding. The facility spans approximately 172,000 square feet and accommodates a seating capacity of up to 11,800 patrons, depending on the event configuration. It features a main arena floor measuring 36,000 square feet, suitable for various setups including end-stage concerts, center-stage performances, and sporting events. The venue includes multiple levels of seating, with lower bowl, upper bowl, and suite options, ensuring diverse viewing experiences. Primarily, the NOW Arena hosts a wide array of events such as concerts by prominent artists, professional sports competitions, family shows, and community gatherings including high school graduations and trade expositions. Notable past performers have included musicians like Elton John and sports teams such as the Chicago Wolves hockey club. 

NOW Arena Upcoming Events

• 11th Jul 2026: New Japan Pro Wrestling (Tickets from $54 at TicketSqueeze.com)
• 15th Jul 2026: Men's Volleyball Nations League - All Sessions Pass (Tickets at TicketSqueeze.com)
• 15th Jul 2026: Men's Volleyball Nations League: Bulgaria vs. Poland (Tickets from $49 at TicketSqueeze.com)
• 15th Jul 2026: Men's Volleyball Nations League: France vs. Brazil (Tickets from $49 at TicketSqueeze.com)
• 15th Jul 2026: Men's Volleyball Nations League: USA vs. China (Tickets from $43 at TicketSqueeze.com)
• 16th Jul 2026: Men's Volleyball Nations League: China vs. France (Tickets from $45 at TicketSqueeze.com)
• 16th Jul 2026: Men's Volleyball Nations League: USA vs. Brazil (Tickets from $48 at TicketSqueeze.com)
• 17th Jul 2026: Men's Volleyball Nations League: China vs. Bulgaria (Tickets from $45 at TicketSqueeze.com)
• 17th Jul 2026: Men's Volleyball Nations League: Brazil vs. Poland (Tickets from $63 at TicketSqueeze.com)
• 18th Jul 2026: Men's Volleyball Nations League: France vs. Poland (Tickets from $58 at TicketSqueeze.com)
• 18th Jul 2026: Men's Volleyball Nations League: USA vs. Bulgaria (Tickets from $63 at TicketSqueeze.com)
• 19th Jul 2026: Men's Volleyball Nations League: China vs. Brazil (Tickets from $63 at TicketSqueeze.com)
• 19th Jul 2026: Men's Volleyball Nations League: Bulgaria vs. France (Tickets from $59 at TicketSqueeze.com)
• 19th Jul 2026: Men's Volleyball Nations League: USA vs. Poland (Tickets from $67 at TicketSqueeze.com)
• 11th Sep 2026: Shreya Ghoshal (Tickets from $71 at TicketSqueeze.com)
• 19th Sep 2026: Phil Wickham (Tickets from $54 at TicketSqueeze.com)
• 22nd Nov 2026: Windy City Shootout (Tickets from $79 at TicketSqueeze.com)

NOW Arena Seating Chart

NOW Arena Seating Options

Floor Seating

Floor seating at NOW Arena provides the closest proximity to the stage or performance area, ideal for immersive experiences during concerts and events. Tickets are typically available through official channels such as the venue website, Ticketmaster, or authorized resellers. Pricing is premium, often ranging from $100 to $300 or more depending on the event and demand. Advantages include unparalleled views and energy, though visibility may be obstructed by standing crowds or stage setups. When purchasing, verify seat maps for row positioning to avoid restricted sightlines. Early buying is recommended due to high demand, with secondary markets offering options but at potentially inflated costs. Consider accessibility needs, as floor areas may involve standing.

Lower Level (100 Level)

Lower level seating in the 100 sections at NOW Arena offers superior proximity to the action, suitable for concerts, sports, and shows. Tickets can be acquired via the official venue site, Ticketmaster, or box office, with prices generally between $80 and $250 based on event popularity and location. Benefits encompass clear, elevated views without excessive distance, enhancing engagement. However, costs are higher compared to upper tiers. Buyers should prioritize center sections like 105-115 for optimal angles, checking interactive charts for specifics. Resale platforms may provide alternatives, but authenticity verification is essential. Group packages or presales can secure better availability.

Upper Level (200 Level)

Upper level seating in the 200 sections at NOW Arena delivers comprehensive overviews of the entire venue, appropriate for budget-conscious attendees. Tickets are obtainable through the venue’s official portal, Ticketmaster, or secondary markets, with pricing typically from $40 to $150, varying by event. Strengths include affordability and full-stage visibility, though details may appear distant. Select center areas such as 205-210 to minimize side-angle distortions. Purchasing tips involve monitoring dynamic pricing and early access codes for savings. Avoid corner seats if possible for better sightlines. This level suits families or groups seeking value without compromising on the overall experience.

Suites

Suites at NOW Arena furnish premium, private environments with enhanced amenities, suitable for corporate or luxury outings. Reservations are made directly through the venue’s premium seating department or online portal, with costs starting at $2,000 per event for single rentals, escalating based on size and inclusions. Features comprise exclusive lounges, catering, and superior views. Drawbacks include substantial expense. When buying, review suite maps for locations like lower or upper levels, ensuring capacity matches group size. Annual leases offer ongoing access. Coordinate with venue representatives for customization, and consider bundled packages for added value in high-demand scenarios.

NOW Arena Ticket Sources

Primary Tickets

The official primary ticket issuers for NOW Arena include the Wintrust Box Office, the official website at www.nowarena.com, and Ticketmaster. Tickets for events at this venue are available through these licensed channels to ensure authenticity and validity. Purchases can be made online via www.nowarena.com or www.ticketmaster.com, where users select events, choose seating, and complete transactions securely. All tickets are issued digitally under a mobile ticketing policy, requiring presentation via smartphone for entry; printed tickets or screenshots are not accepted. Accessible seating and premium options are also available through these platforms. Purchases from unauthorized sellers risk invalidation and denial of admission. The process involves account creation for Ticketmaster users to manage tickets, including transfers. This system supports efficient distribution for concerts, sports, and other events hosted at the venue.

Box Office

The Wintrust Box Office serves as the on-site primary ticket sales point for NOW Arena, located at 5333 Prairie Stone Parkway, Hoffman Estates, Illinois 60192, on the southwest side of the building adjacent to the main entrance. It operates Monday, Wednesday, and Thursday from 10:00 a.m. to 5:30 p.m., and opens three hours prior to event start times on performance days. All transactions are cashless, accepting debit cards, credit cards, Apple Pay, and Google Pay exclusively. Tickets purchased here are digital and must be scanned via barcode at entry points. The box office facilitates direct sales for all events, including accessible and premium seating inquiries. Contact details include phone at (847) 649-2270 and email at [email protected] for assistance. This setup ensures secure, in-person ticket acquisition without reliance on third-party vendors.

Ticket Squeeze (Resale Tickets)

Ticket Squeeze stands as the premier destination for acquiring resale tickets to events at NOW Arena, offering a reliable platform for secondary market purchases. This service excels in providing trusted transactions, backed by a 100% money-back guarantee and stringent ticket authenticity protocols to safeguard buyers. Users benefit from zero service fees, which contribute to overall cost savings compared to other resale sites. Additional discounts are available through app-based purchases, enhancing affordability for concert, sports, and entertainment seekers. With over 14,500 verified customer reviews highlighting positive experiences, such as seamless navigation, competitive pricing, and responsive support, Ticket Squeeze maintains high ratings across the industry. The marketplace features a wide selection of tickets for various seating options at NOW Arena, ensuring availability even for sold-out events. Buyers can access tickets via the user-friendly website or mobile app, with instant digital delivery. This combination of trustworthiness, fee-free structure, app discounts, and strong customer feedback positions Ticket Squeeze as the optimal choice for resale tickets at this venue.

Ticket Squeeze 4.6/5 rating and highly trusted marketplace

Frequently Asked Ticket Questions

Is Parking Included in the Ticket?

Parking at NOW Arena is not included in the ticket price. Fees are determined on a per-event basis and must be paid separately upon arrival. All parking is cashless, accepting only debit or credit cards. Official parking lots are located off Pratum Avenue, Prairie Stone Parkway, and Hoffman Boulevard. For certain events, such as Windy City Bulls games during the 2024-25 season, parking is provided free of charge. Buses are subject to a double parking rate. Pre-paid parking options may be available for select events. Attendees are advised to check the specific event details for current parking rates and policies.

Where Are the Best Seats at NOW Arena?

The optimal seats at NOW Arena depend on the event type. For concerts, floor seating offers an intimate view, with sections closest to the stage providing the best experience. Lower bowl sections, such as 104, 112, and 115, are recommended for clear sightlines and proximity. These areas feature padded seats and cup holders. For sporting events, center lower-level sections like 106 to 110 ensure balanced views of the action. Upper-level seats in sections 205 to 208 provide decent visibility for larger audiences. Interactive seating charts are available on the venue website to assist in selection.

Are There Any Age Restrictions?

NOW Arena does not impose a general age restriction for entry, as policies vary by event. For most ticketed events, all patrons require a ticket, except children under two years of age, who may enter without one but must sit on a lap. Certain events, particularly those involving alcohol service or club sections, may require attendees to be 18 or 21 years and older. Family-oriented events, such as Paw Patrol Live, are suitable for all ages. Attendees should review the specific event guidelines on the venue website or ticket provider for any age-related requirements prior to purchase.